Event Marketing Week: Trends in the Event and Experiential Marketing Industry
In this week-long series, I join the #1 ranked marketing technology podcast, as we dive into five different hot topics.
Listen in as the MarTech Podcast’s host, Ben Shapiro, and I talk through a broad range of trends, strategies, technologies, and related industry happenings.
More to Peruse
Events are leading a new aesthetic movement toward expressive, humanist design.
New opportunities and challenges emerge around capturing and using data from brand experiences.
Combatting the all-male, all-pale, same stale panels that perpetuate throughout the events industry.
Amplified by the latest trends impacting our industry, here’s my take on the emerging experiential technologies that are driving our work today and into the near future.